Why is this a great fit besides the fact that every skier knows an epic day is not complete without the apres brew? Because Russell is BC brewed and is all natural with no preservatives. Maybe its placebo, but once I figured that out the beer really did taste cleaner. When I have other beers they taste a bit chemically now. Maybe I’m biased. Regardless, congrats to Russell for recently taking home two bronze medals at the World Beer Cup in Chicago for their beers: Russell IP’eh! and Russell Wee Angry Scotch Ale. After a look through the list I’m pretty sure they are the only BC brewery to bring home some medals. Strong work boys!
Nic and my alma mater has a wonderful club called UBC ski and board. This club is also reknowned for throwing ridiculous parties. So for us it was a no brainer, let’s influence our exact market share by giving them lots and lots of beer. Welcome to the party.
All photos are courtesy of Hamish Baxter.
This UBC ski and board club party was a formal. Apparently I made the giant mistake of never attending a formal while in university, because well, I thought they were lame. Why should I attend a university formal you might ask? Because girls outnumbered guys three to one.
My lovely girlfriend helped me pour beer as I tried to figure out this mystical error in my ways. I said to her, “I don’t understand. I never went to a uni party with this good of odds.” “Girls like to dress up Athan.” Damn. What was I thinking back then?
As the Russell beer continued to flow my girlfriend eventually said, “If you’re a single guy here tonight and you don’t get laid…” I’ll leave the rest of statement blank. But you get the idea.
So what’s the moral of this story?
If you are a single male in university make sure you go to formals. If you go to UBC, join the UBC ski and board club, you won’t regret it. Make sure you find the Russell kegs and the UBC ski and board club at the beach this Thursday on campus. If you are in high school and want to ski during college, come to UBC. If you want skiing stoke stay tuned to Dendrite Studios. If you need a fresh brew buy yourself some Russell beer. And always keep the good times rolling and living the dream!
All photos by Hamish Baxter.